OnePlus 8 Launch

Motion design

Digital design

Videography

Summary

This is collection of work that I have produced and contributed to throughout the build-up to the launch and post-launch of the OnePlus 8 Series. The Promotional materials aim was to promote and build hype for the OnePlus 8 Series smartphones to existing and potential consumers.

Lifestyle adverts

The lifestyle adverts focused on the key selling features of the One Plus 8 Pro. These were broadcasted for TV and adapted to be used across all One Plus social platforms.

Social media banners

Here are a selection of the social media assets that were produced at each stage of the launch campaign.

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Feature overview banners

Here are social media assets that aimed to showcase the key features of the OnePlus 8 Pro. These were released weekly to maintain interest with current and potential customers post launch.

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Interstellar glow edition

Here are a selection of social media assets created to promote the release of the OnePlus 8 Interstellar Glow edition.

Influencer videos

These video edits feature snippets from prominent YouTubers like Mrwhosetheboss and The Tech Chap, highlighting the OnePlus 8 Series. By showcasing how the phone outperformed key competitors, these assets helped build consumer trust and excitement leading up to the launch.